We specializes in providing affordable, high-quality construction services and materials, including TMT rods, cement, and other building supplies. We cater to residential, commercial, and industrial projects, ensuring cost-effective solutions without compromising quality.

Our technology-driven approach simplifies procurement through a user-friendly website and mobile app for easy order placement and tracking.

Vision

To set new benchmarks in affordability, quality, and sustainability within the construction industry.

Mission

To deliver premium construction services and materials at unbeatable prices, ensuring long-term customer satisfaction.

Our Offerings

Construction Materials: High-quality TMT rods, cement, and essential building supplies at competitive prices.

Construction Services: Affordable solutions for residential, commercial, and industrial projects.

Technology-Driven Procurement: Easy ordering and tracking via website and mobile app, with bulk purchase discounts.

Problems in the Market

Rising Construction Costs

Material prices are rising, causing budget overruns in over 65% of projects, leading to delays and financial strain.

Inefficient Procurement

The procurement process is fragmented and lacks transparency, leading to higher costs and sourcing difficulties.

Limited Access to Affordable Services

Premium pricing for construction services makes them unaffordable for smaller developers, customers, especially in Tier 2 and Tier 3 cities

Lack of Technology Integration

The absence of seamless digital platforms causes delayed orders and inefficiency in project management.

Solutions

We offer affordable materials, efficient procurement with transparent pricing, reliable construction services, and a technology-driven platform for easy ordering, tracking, and project management.

Affordable Pricing

We offer TMT rods and cement at 10-15% lower than market prices, ensuring cost-effective construction and preventing budget overruns.

Streamlined Procurement

We offer TMT rods and cement at 10-15% lower than market prices, ensuring cost-effective construction and preventing budget overruns.

Affordable Construction Services

We provide reliable, affordable construction services for residential, commercial, and industrial projects, especially in Tier 2 and Tier 3 cities.

Technology-Driven Platform

Our website and app enable easy ordering, tracking, and real-time updates, improving procurement and project management efficiency.

What Sets Us Apart?

Affordable Pricing

Offering materials and services 10-15% lower than market prices.

High-Quality Products

Transparent Pricing

Clear, upfront pricing with no hidden charges, ensuring trust and clarity.

Technology Integration

Easy access to services via our website and mobile app for seamless order placement and tracking.

Proven Reliability

Consistent cost savings and on-time delivery, ensuring customer satisfaction.

STP Analysis

Segmentation

• Demographic: Builders, contractors, developers in Tier 1 & Tier 2 cities

• Geographic: Focus on expanding within India, particularly in budget-conscious regions.

• Behavioral: Customers seeking affordable, high-quality materials and services.

Targeting

• Primary Target: Small and medium developers, construction firms, and individual builders in need of cost-effective solutions.

Positioning

Affordable construction services and materials with transparent pricing and technology-driven solutions that make procurement efficient and reliable.

Revenue Stream

Primary Source of Revenue

Direct Material Sales

Revenue from the sale of construction materials (TMT rods, cement, and other building supplies) at competitive prices.

Potential Revenue Streams

Construction Services

Income from offering affordable construction services for residential, commercial, and industrial projects.

Subscription Plans

Bulk purchase subscriptions offering discounts for regular clients, contractors, and developers.

Technology Platform Fees

Revenue from premium features and in-app purchases via the website and mobile app.

Market Opportunity

India Construction Industry

the government's focus on infrastructure development, such as the National Investment Pipeline (NIP), which allocates a significant investment budget of USD 1.4 trillion for infrastructure projects, is expected to further bolster the construction sector.

The government's focus on infrastructure development, such as the National Investment Pipeline (NIP), which allocates a significant investment budget of USD 1.4 trillion for infrastructure projects, is expected to bolster the construction sector further

Competitive landscape

List of Existing Solutions

Major competitors include established brands like Tata Tiscon, JSW Neosteel, and local unorganized suppliers offering construction materials and services, often with higher pricing and inefficiencies.

Issues or Problems with Existing Solutions

High material costs, lack of transparency in pricing, inefficient procurement processes, and limited accessibility of affordable services make quality construction expensive and difficult for small developers.

Affordable Pricing

We offer materials and services 10-15% lower than market prices, ensuring cost-effective solutions.

Technology Integration

Seamless procurement with easy ordering and tracking via our website and mobile app.

Reliability

Proven track record of on-time delivery and cost savings, ensuring customer satisfaction and trust.

Scale Up Plan

Focus on expanding customer base through digital marketing and partnerships with local contractors and builders.

Expand regional presence in Tier 2 and Tier 3 cities, offering more affordable construction solutions.

Establish nationwide presence, serving major cities with a robust supply chain and expanding service offerings.

Enhance online platform (website and mobile app) for seamless ordering and tracking

Build strong relationships with bulk buyers and construction firms for consistent revenue streams.

Explore international markets and expand the product portfolio to include new construction materials and advanced services.

Our Visionary

Karpagam

Marketing Manager

• Qualification: M.Com

• Experience: 7 years

• Role: Overseeing marketing strategies, brand building, and digital marketing efforts.

Waseem Raja

• Qualification: B.Sc

• Experience: 15 years

• Role: Managing sales operations, client relationships, and business growth.

Sathya

Sales Executive

• Qualification: B.Com

• Experience: 5 years

• Role: Handling day-to-day sales activities and assisting in lead generation

Basheer

Marketing Executive

• Qualification: B.Sc

• Experience: 7 years

• Role: Implementing marketing strategies, supporting promotions, and increasing brand visibility

Mubarak

Accounts Manager

• Role: Managing financial operations, bookkeeping, and accounting processes.

• Experience: 10 years

Muthuvel

Accounts Manager

• Qualification: B.Com

• Experience: 14 years

• Role: Overseeing financial management and ensuring compliance with financial regulations.

• Qualification: M.Com

Funding Ask

We are seeking for XX Lakhs

Working Capital & Contingency Fund 5%

Operational & Infrastructure Costs 10%

Marketing & Brand Awareness 25%

Sales & Distribution Expansion 15%

Digital Marketing (SEO, Ads, etc.) 15%

Product Expansion (New Materials) 10%

Technology Development (Website, App) 20%

The funds will be primarily used for marketing & brand awareness, technology development, product expansion, sales & distribution, and operational costs to scale and improve efficiency.

Welcome to Royal Crown Holdings

Royal Crown is a distinguished holding company overseeing Kambikadal and Namma Meen Kadai, embodying trust, quality, and innovation across diverse industries.

KAMBIKADAI

Your trusted source for premium construction materials and reliable building solutions. From quality steel to complete project support, we help bring your vision to life with excellence.

150+

15

Years of experience

Happy clients

A short story about us

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150+

15

Years of experience

Happy clients